Connecting with investors in 2021 requires an integrated approach that combines the best of both in-person communication and digital technology. On the digital side, that’s increasingly including a video component, as financial services firms recognize the unique opportunities that digital video offers when it comes to grabbing the attention of investors online.
When executed well, video marketing can create tangible results. Among video marketers recently surveyed by Wyzowl, 86% said that video increased traffic to their webs site and 87% said video marketing gives them a good return on investment.
To help your business thrive in the “new normal,” we’d love to hear about your approach to video marketing—and how you expect it to change going forward?
Click here to learn how one asset manager uses video and podcasts to connect with investors.